Technology and Tourism - how can we preserve the human aspect in a fast changing world?

Tourism is an industry where transporting of humans and establishing contact between humans are the main things. It is a high-touch-industry with a lot of interaction between people. If you study the customer journey, both digital and analogue, you’ll find contact points everywhere. 

At the same time tourism is a high-tech industry. Technology is crucial at all levels of the industry. Without technology, no tourism.

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Håvard Utheim