Economics dominate our decision-making for the future, which is guiding multi-billion-dollar investments. And because of that it shapes our responses to climate change, poverty and inequality. These are the environmental and social challenges that define our society. Investments in tourism are also made with economics in mind.
The big problem (or catastrophy), is that the fundamental ideas of economics are outdated. And they have been outdated for centuries. But they are still being taught in colleges worldwide. And they are still being used to address critical issues in government and business.
Economist Kate Raworth, says it is time to revise our economic thinking for the 21st century. In Doughnut Economics, she points out seven key ways that fundamentally reframe the understanding of what economics is and does. She points out how we can break our unsustainable addiction to growth.
Doughnut Economics offers a game-changing analysis and inspiration for a new generation of economic thinkers. This is something that every tourism destination, tourism entrepreneur and tourism stakeholder should understand. And they need to take it into consideration when building the future of tourism.
Listen to our 10 minute summary and decide if this book is for you.
– a transformation of a destination, person or business generating economical, social and environmental improvement
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