Tourpreneur Podcast:

Leanne Farmer of A Wee Pedal joins us today to share how she started her own bike tour business in 2019. She talks about how she navigated the challenges of 2020 and COVID-19, and is entering 2021 fully booked.

She discusses the business pivots she has made in her bike tour business to focus on the local community. She also shares how she is making connections through social media. Leanne touches on OTAs, insurance, and safety. 

Leanne also shares three key lessons all tour operators can benefit from. By going on other types of tours in other cities, continuing to tweak your tours, and volunteering and giving back to your community.