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How to save tourism from itself


Doug Lansky is a travel writer turned tourism advisor who works with destinations around the world. He is considered a thought leader in the industry and speaks regularly at travel, hotel, airport, and tech conferences.

For this TEDx talk, Doug wanted to look at a new model for success in tourism. This model emphasizes sustainable growth, protecting local assets, and enhancing life for the locals. All while maximizing the local economic impact.

Doug Lansky has advised destinations and tourism companies from Singapore to Aruba, Google Travel to Amadeus. He in an expert on strategic branding, marketing issues, visitor experience, industry trends and sustainability.

His background is in travel journalism, he is an author and editor. He has 20 years of experience writing for publications from National Geographic Traveler and The Guardian to Lonely Planet and Skift, and he has traveled to over 100 countries.

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