The Future of Tourism Podcast.
In this episode of the Future of Tourism, David is joined by Riikka Lahdensuo. She is Project Head of Brand Building at the City of Helsinki, Finland.
Riikka is a passionate advocate for destination organizations to embrace their role as brand builders and community stewards. She joins us to share her thoughts on how to engage with your stakeholders in a meaningful and effective manner.
– a transformation of a destination, person or business generating economical, social and environmental improvement
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